Dou

TYPEFACE DESIGN

DOU is a variable font that is minimal, modern, geometric typeface that features rounded edges created for UI designers to be used in a digital application mainly for apps on mobile devices. The main pupose of this typeface is to allow users to use only one typeface throughout a design project; one that can be used as both a headliner and body text typeface. DOU strives to create an easy to read typeface that can be used for smaller point sizes in lengthy text as well as a headliner typeface with personality.

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VARIABLE FONT

DOU is designed as a variable font so that it is able to make optical changes to best suite the needs of the typeface by size and give the user the easiest experience while using a font. With this variable font, the designer can use the same font throughout and the optical changes will match the need of the designer. This way, the consistency of the project is be better. Additionally, the targeted use of DOU is for for digital use, variable fonts  significantly decrease the file sizes which in turn helps to decrease the loading times.

OPTICAL CHANGES

DOU variable font will be featuring optical changes when changing the size of the typeface. The typeface will act more like a display font in bigger point sizes with more texture and focus on portraying a certain mood. As the point size gets smaller, the x-height is taller, crossbars are wider and counters and apertures to increase the legibility of the font for reading longer text.

X-HEIGHT

This typeface features a tall x-height, it is designed this way for easy legibility. A larger x-height for the lowercase letters make is more legible as a higher x-height will make the text more visible which is extremely important especially for screen. The x-height lowers as it becomes a display font as it looks more pleasing and readability is less of a concern for display uses.

OPENTYPE FEATURES

In my typeface, there are alternate glyphs for the letters a and g. The glyph substitution will be for readability reasons as the double story a and g are more readable at smaller sizes in lon text. This OpenType feature allows the user to switch between the two glyphs as they like and see if to their use of the typeface.

DOU IN USE

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CONTACT ME!
Jessica.dou@hotmail.com
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